It's all about the reader's emotional response to the page.

The Writer's Program at UCLA is the largest
of its kind in the world with over 550 courses, all taught
by professionals in their field. I teach "Writing For
Emotional Impact," both online and on campus, and "Crafting Dialogue for Emotional Impact." For more info, click here.
Recently started by The Writers Store, WU offers
many online classes, each four-weeks long. Every month, I
teach a couple of classes: Mastering
the Essential Habits of Highly Successful Screenwriters,
and Writing Dialogue for Emotional Impact. For more info, click on each class title.
This is the largest conference and trade show
in the world for screenwriters, offering over 300 seminars,
and pitching access to agents and development executives.
The Expo will take place Nov. 13-16, 2008 at the Los Angeles Convention Center, and I'll be presenting
10 seminars on various screenwriting elements. For more info, click here.
This is one the largest writers groups in Southern California, offering guest speakers, networking, and most importantly, feedback groups on your writing. I happen to moderate one of these feedback groups, which means free lessons to members who attend. For more info, click here.